Each of these campaigns can work singularly to drive your lead generation goals while using a multi-campaign strategy together has been shown to dramatically increase effectiveness.

Search Advertising
Search advertising is a way of using Google and Bing advertising to generate clicks to your website, rather than “earning” those clicks organically. Search advertising generates the text ads at the top of the search results and listings in the local pack results. Learn more about Search Advertising strategies >

SEO
Strategically optimizing your website content and backend code for your target keywords will improve your google keyword rankings and organic traffic. Creating content and building off-site links are additional tactics that will improve your traffic. Learn more about increasing your traffic with SEO >

Geo-fencing Advertising
With our advanced geofencing technology, finding the right audience is no longer a guessing game. Target exactly who you want, with a virtual radius as small as a building or as large as a stadium or neighborhood.

Social Media Marketing
Social Media is the best way to interact with individuals that are interested in your products or services. Use Social Media retargeting to show your content to your website visitors on their preferred social media channels. Use targeting to show your content to your existing customer and look-a-like audiences to find new customers. Social media marketing is low-cost tactic for lead generation. Learn more about Social Media Marketing >

Hyper-focused Display Advertising
Programmatic advertising uses data to show your ads to the right audience at the best places to find them online. With robust and highly targeting options, you can run successful campaigns — while also using your budget wisely. Learn more about Programmatic Display Advertising >

Email Marketing & Automation
Build automated and personalized communications to your top of the funnel contacts and receive notifications with your contacts are ready to purchase. Learn more about identifying your website visitors with Advanced Analytics >

Retargeting Ads
Retargeting, also known as remarketing, is a form of online advertising that can help you keep your message in front of your website visitors after they leave your website. For most websites, only 2% of web traffic converts on the first visit. Just think about it: The majority of your website traffic won’t convert on the first visit. Retargeting enables businesses to return and nurture visitors in a cost-effective way. Learn more about identifying and tracking your visitors with Advanced Analytics >

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